Digital Marketing Lead Job at Konga Nigeria

Position Title: Digital Marketing Lead.

Job Station: Lagos State.

INTRODUCTION :-

Digital Marketing Lead job opportunity is available at Konga Nigeria for individuals who possess a Bachelor’s Degree in related field.

DUTIES AND RESPONSIBILITIES :-

  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising;
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs);
  • Identify trends and insights, and optimize spend and performance based on the insights;
  • Brainstorm new and creative growth strategies;
  • Plan, execute, and measure experiments and conversion tests;
  • Collaborate with internal teams to create landing pages and optimize user experience;
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points;
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

DESIRED EXPERIENCE & QUALIFICATION :-

  • Bachelor’s Degree and 5+ years digital marketing experience, preferably in an ecommerce environment, technology and/or marketing sector, agency experience is a plus.
  • 5+ years of developing and executing successful online direct marketing programs (paid search, paid social, affiliate, display, mobile app)
  • Strong working knowledge of WordPress or related CMS, Google Analytics, Salesforce or related CRM, SEO, SEM, HubSpot or other marketing automation platform, and all social content platform
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Experience with A/B and multivariate experiments
  • Experience in optimizing landing pages and user funnels
  • Proven working experience in digital marketing
  • Leadership skills with the ability to set and prioritize goals
  • Consumer Growth Strategy
  • Product Growth Strategy
  • Web Analytics & Reporting
  • ROI Analysis
  • Copywriting

Apply Before :-

2nd December, 2019.

REMUNERATION/BENEFITS :-

  • A unique opportunity to work in a fast paced, structured and technologically driven environment
  • The opportunity to become part of a highly professional and dynamic team growing the ecommerce space in Nigeria
  • An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders for our fast growing businesses.

INTERESTED?

Interested and qualified candidates should send their updated CV in MS Word doc to: careers@konga.com using the Job Title as the subject of the mail.

WHO IS Konga Nigeria?

Konga is a leading player in the Nigerian ecommerce space, with over a thousand (1000) employees across the country, over 30 offline retail stores and many growing business subsidiaries such as KongaPay, Konga Travels and Tours, Konga Express etc.

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