Position Title: Digital Marketing Manager.
Job Station: Lagos State.
INTRODUCTION:-
Digital Marketing Manager job opportunity is available at TeamAce Limited for individuals who possess a First Degree in Marketing, Communications, Advertising, or relevant field.
Job Description
- Our client is currently searching for a highly creative and innovative Digital Marketing Manager to develop, implement, track and optimize the company’s digital marketing campaigns across all digital channels.
- The candidate will be responsible for all aspects of digital marketing operations, brand’s influence as well as increasing brand loyalty and awareness.
DUTIES AND RESPONSIBILITIES:-
- Brainstorm new and innovative growth strategies to increase online traffic to the organization’s website
- Create Social Media Marketing strategies to create a brand name in Social Media and raise awareness
- Evaluate competitor’s digital marketing strategies and create plans to overtake them
- Understand business objectives and revenue goals as part of the strategy development process
- Work with other department heads and staff to discuss plans and marketing strategies
- Develop and execute an ongoing content promotion strategy
- Plan and manage various social media platforms
- Monitor and evaluate online media campaigns to keep them fresh and effective
- Keep up to date on the latest social media trends
- Create and Oversee paid media advertising campaigns on Google, LinkedIn, Facebook
- Develop, lead, and manage marketing campaigns from the idea stage through to their execution and implementation
- Plan, execute and manage marketing campaigns across all platforms and ensure consistent brand messaging
- Oversee email marketing and lead nurturing efforts
- Conduct consumer surveys in order to determine which methods of digital marketing are the most effective
- Communicate the results of surveys and various marketing campaigns to pertinent individuals and departments within the company
- Create email blast campaigns to target key customers
- Use advanced metrics to measure the success of a marketing campaign
- Plan and execute all digital marketing, including SEO / SEM, marketing database, email, social media and display advertising campaigns.
- Collaborate with internal teams to create landing pages and optimize the user experience
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Improve the user experience on the company’s website (Includes design, content, and usability)
- Instrument conversion points and optimizes user funnels
- Improve the design, UX, traffic, and content of the website and devise strategies to drive online traffic to the company website.
- Ensure website visibility and functionality.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Develop and monitor campaign budgets
- Prepare accurate reports on our marketing campaign’s overall performance
- Coordinate with advertising and media experts to improve marketing results
- Identify trends and insights, and optimize spend and performance based on the insights
- Plan, execute, and measure experiments and conversion tests
- Report on key results and other predetermined KPIs on a regular basis, such as website traffic, lead generation, and revenue attribution.
DESIRED EXPERIENCE & QUALIFICATION:-
- Candidate should possess a First Degree in Marketing, Communications, Advertising, or relevant field.
- Candidate must have proven working experience with a minimum of 5-7 years experience in a digital marketing role.
- Candidate must possess in-depth knowledge of various social media platforms, best practices, and website analytics.
- Candidate must possess strong analytical skills to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Candidate must be proactive enough to stay on top of digital marketing trends and news, so as to inform future growth strategies and opportunities
- He / She must be able to evaluate emerging technologies.
- He/She must provide thought leadership and perspectives for adoption where appropriate
- He / She must have outstanding written and verbal communication and interpersonal skills.
- He/She should Demonstrate experience leading and managing SEO / SEM, marketing database, email, social media, and/or display advertising campaigns
- He / She must have a solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Adwords campaigns.
Apply Before:-
Not Specified.
INTERESTED?
Interested and qualified candidates should send their CV to: resume@team-ace.net using “Digital Marketing Manager DM09” as the subject of the mail.
View More Jobs at TeamAce LimitedPLEASE help others by Sharing This Job Opportunity on: